Sustainable packaging: why is it important?

Sustainable packaging: why is it important?

Published by Vivo Packaging on 14th Mar 2020

Despite the great changes that the world has undergone and the endless aspects to which humanity must pay attention, contrary to what is believed, many continue to take care of the environment. There is a group of people who are fully aware that many of the non-renewable resources of the earth are essential for the human being and that, due to bad habits, we are losing them.

These people have done a hard job, in terms of inspiring others, that has resulted in the growth of an eco-friendly trend that seeks to find a way to continue growing as a society while avoiding harming the most precious things our nature that offers us.

One of the areas in which we can appreciate this fact the most has to do with packaging. Having environmentally sustainable packaging has become a latent necessity and recycling leads to a good percentage of current projects.

More and more consumers prefer those kinds of packaging, thus increasing sales of the products that use them. But, what is really the importance of sustainable packaging?

We can divide the importance of sustainable packaging as follows:

  • -Importance for the environment:

One of the biggest environmental problems facing the planet is the accumulation of non-degradable waste such as plastic and it can be said that about 90% of it is due to the wrappers, for example, that are thrown in the garbage. Packaging fulfills many functions, such as the safeguard and storage of products, but once people use what is inside, they dispose of them and they accumulate in the form of polluting waste.

In this way, by using ecological packaging, the number of pollutants that reach the environment can be reduced, thus preventing its negative effects such as global warming, water or soil pollution, among others.

  • -Importance for the consumer:

Sustainable packaging is the favorite option of nature enthusiasts, especially those who seek to raise awareness about the care we should give the environment. In this sense, a package that is friendly to our environment will be useful because it will fulfill its standard functions but, at the same time, it will work as a good way to maintain its fight against pollution.

  • -Importance for companies:

Likewise, sustainable packaging becomes an excellent option for companies as they reduce the number of materials required for its preparation and, thanks to them, companies can reduce waste with the objective that the cost of packing is less than the losses due to years. Besides, they provide an image of a socially responsible company.

Starting to use sustainable packaging is simpler and more beneficial than people may think. For this, it is only enough to reduce the number of materials used to manufacture them or add recycled raw material in their manufacturing.

The truth is that using sustainable packaging can bring many advantages equally for all three sides involved: the consumer, the company and, even more importantly, the environment. And all of this starts from the need to take care of where we live and create conscious about how fortunate we are to be capable of enjoying the beautiful gift of nature.

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